DRAG
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CORPORATE COMMUNICATIONS · SOCIAL MEDIA MARKETING

Scaling India's
Flagship Tech
Platforms

Nasscom Konnect

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About Brand

NASSCOM Konnect is the event and community arm of NASSCOM, India's apex technology industry body, running the country's largest national summits for the IT, GCC, BPM, AI, and HR ecosystems.

The Mandate

For 6+ years, ChimpzLab has served as the integrated communications and digital infrastructure partner for NASSCOM Konnect, scaling their entire national event portfolio.

The Challenge

Managing multi-city, high-stakes national summits requires transforming disjointed event marketing into a single, high-performance conversion engine.

NASSCOM needed an agile partner capable of building secure digital flagships, maintaining strict brand compliance, capturing thousands of C-suite registrations, and managing intense, real-time event day communications simultaneously.

The Solution

The Integrated Execution Ecosystem

Instead of deploying siloed services, ChimpzLab activated a unified technical and creative framework across every phase of the event lifecycle.

01

Digital Infrastructure

Custom-engineering high-speed, secure event portals optimized for high-traffic registration surges and seamless user experience.

02

Pre-Event Demand Gen

Deploying multi-channel performance media, targeted account marketing, and hyper-segmented email drip workflows to capture delegate pipeline.

03

Real-Time Broadcast

Managing active on-site and digital communications, live social broadcasting, executive quotation graphics, and keynote highlights.

04

Post-Event Extensions

Converting raw event recordings into long-term thought leadership engines, YouTube distribution assets, executive blogs, and reports.

Portfolio Scope

We have consistently scaled NASSCOM's complete national flagship calendar

NTLF
GCC Summit
People Summit
BPM Summit
AI Summit
The Impact

By integrating technical web architecture with aggressive demand generation, we delivered an unshakable, year-round industry narrative engine.

NTLF

1600+
Registrations
577K+
Impressions

Secured baseline CXO registrations, optimized digital conversion paths, and dominated organic industry voice across channels.

GCC Summit

1300+
Registrations
779K+
Impressions

Managed high-intent enterprise acquisition funnels, placing GCC ecosystem leaders at the center of the regional narrative.

HR Summit

470+
Registrations
489K+
Impressions

Positioned NASSCOM at the forefront of the artificial intelligence conversation through deep content syndication.

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What Our Clients Say

Move from reactive messaging to real market authority.

Let us audit your current communication footprint and build a reputation engine that works as one system.